CART MEDIA CONFERENCE

November 22, 2002

Tom Crawford

Chris Pook

TOM CRAWFORD: Thank you, Adam. First of all, on behalf of Motorola, we want to congratulate Cristiano on a great championship and the Newman/Haas team, they're a first-class organization. We wish them both well in their new endeavors. I did want to tell Cristiano, he's in a meeting right now, Motorola cellular phones work well over in Europe. I can help him out with that. Really what we're here about today, on behalf of Motorola, is to announce our renewal as an official sponsor of CART and the Bridgestone Presents the Champ Car World Series Powered by Ford. We have been involved in state-of-the-art two-way radios, specially designed Motorola head sets and sophisticated digital systems that CART uses to operate the races week in, week out around the world. We have a great opportunity to showcase these sophisticated systems to our customers in a rugged and yet exciting environment, and again throughout the world. We will continue a program we started this year, the Motorola Call of the Race Contingency Award Program. We'll enhance this program by engaging our fans, they can vote on line for the team that executes and communicates the best race strategy week in and week out. We'll have a program where fans can win Motorola products and win a year-end cash award bonus at the end. Finally I'd like to thank Chris Pook and Steve Fusick on the marketing team who worked to help us continue this Motorola sponsorship program of the series. We look forward to growing it in the years to come.

CHRIS POOK: Tom, thank you very much indeed for your continued support of this great series. Please convey our grateful thanks for your confidence to your colleagues at Motorola. It's a great announcement. Obviously, Motorola is one of the finest names in technology in this country. Their relationship is very multi-fold with automobile manufacturers, as well. On the communications side, they play a tremendous role for CART. The fact that now we can have them back, joining a pretty significant announcement at Fontana with Bridgestone, and with Ford, and Simple Green, who are loyal sponsors. We're talking about really solid companies here, Blue Chip companies, in the United States of America, that have stepped forward and said, "We're on board, we're going forward with CART together." I think it does speak to the quality of the racing. I think Cristiano was extremely articulate in how he described the racing in CART. It is absolutely a quality racing product. The fact now that we can have these Blue Chip companies stand by us as we restructure and relaunch CART to a new level, I would say to you that's extremely significant. There are elements that will keep throwing rocks and darts at us. But we're getting stronger and stronger by the day. We are just taking it one step at a time, putting building block, building block in place, one block after the other. Rest assured, we will provide a return on Motorola's investment to them, as we will provide a return to all our other sponsors. That is the philosophy of this company, to provide a return to everybody that's involved in this series, be they sponsors on the side of the car, be they teams, series sponsors, event sponsors. I thank Motorola for the vote of confidence in us as we move forward.

TOM CRAWFORD: Absolutely. We look at our involvement in CART as a technology-driven program, almost more so than a marketing play. We have to be in sync. When we say we're trying to develop the most technologically advanced products, and here specifically the communications systems, it has to be in sync with what the series represents. No question, we love that aspect of the series. The other aspect, again for our company, it's wonderful that CART races around the world. I know that may not be the same for everybody, but it gives us a chance to showcase that technology in every region. I hope that continues.

TOM CRAWFORD: Actually we've been a sponsor going back to 1994 on a team. It's been kind of a long run. Right now that isn't in the plan for CART for 2003. Chris works hard all the time, so who knows what the future will hold. What we're going to try to do is maximize our series relationship. We think there's some unique things we can do with this from a customer perspective and marketing perspective. We'll focus on that.